Network Marketing sometimes gets a bad rap and I just can’t figure out why.
For starters, let’s admit, the way we shop has changed over time. When I was little, you’d go to the mall – or even like a JC Penney’s in a strip mall location. If your family was on a budget, you’d wait for sales. If you were a military family, like mine, you frequently shopped on base at the PX (similar to a department store).
Then I remember catalogs being a big thing but you’d actually CALL ON THE TELEPHONE to place orders! Can you imagine? ha ha
Today you can purchase pretty much anything right off of your cell phone! I’m gonna venture to say that many of us order, and have delivered, more items than we physically go to a store to purchase. Shoot, you can even have your groceries delivered!
Somebody, somewhere, is benefiting when you make a purchase. Several people actually. It may be a small business owner, it may be a stockholder, it could even be a FRIEND! I don’t know about you, but if a FRIEND can benefit by a purchase that I am going to make somewhere, from somebody, I’m all the happier.
I buy many items routinely through friends that are in some sort of network marketing organization. Let me tell you about them:
For 14 years I have been buying vitamins, first aid, and non-toxic cleaning products from a sweet friend. She and her husband are retired and I’m happy to be able to contribute a little towards their living expenses.
I buy eye shadows and lipstick from another sweet friend who was a young Marine wife when I met her. Her husband just got out of the Marine Corps and they have transitioned to civilian life. First of all, nobody serving in the military is rich – so you can get that out of your head right now…even the Generals and Admirals (and I’ve seen their LES’s). When you consider the training and expertise and years dedicated to their careers to get to that level, it’s a joke what they get paid! (rant over) But especially a young, enlisted Marine who is now looking for a job to support his young family. You can bet if I can help out his wife’s business and contribute even a little to their family, I will gladly do so!
I buy a vitamin from another friend who is also retired. Again, happy to be contributing to her income. AND – bonus – the company she works with supports children in need of food and nutritional support with their Buy 1, Nourish 2 mode with every purchase. So not only am I improving my health, helping a friend, I’m also indirectly helping to nourish a child in need of proper nutrition and food. Um, YES PLEASE!
I’m sure I could go on and on….but those three examples came quickly to mind.
Yeah, but in Network Marketing, people up the ladder are making profit off of other people. Common argument, right?
When you purchase gas at a gas station, do you think the owner of the gas station is the only person making a profit? When you buy a new car, just the salesman is getting a profit? NOPE….there are a whole bunch of people “up the chain” that are profiting from EVERY purchase we make.
So again, if I know somebody I love and care about is one of the people profiting from a purchase I’m going to make regardless, my vote is to shop from the friend, the small business owner, the person doing a craft they love and are passionate about every. single. time.
Not sure WHY they are doing their business? Selling the thing? Why not take a minute and ASK THEM! I’m sure they’d love to tell you what they are working for/towards. I don’t think the clerk at the retailer or the person behind the counter at the gas station has a CLUE what the person benefiting from your purchase is working for/towards.